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HAIRLOVE.London

Where Hair Isn’t Just Sold, but Chosen With Soul

We believe hair is as unique as people. That’s why we don’t “sell just to sell” - we help you find the perfect match that feels natural, comfortable, and truly yours.

Our Philosophy

HAIRLOVE.London is a brand built on professionalism, honesty and careful selection.

We provide a wide range of high-quality hair bundles prepared with attention to texture, density and overall comfort. Our focus is on safe processing, cold-dyeing techniques and consistent quality control.

Our Values

We prioritise quality, transparency and a personalised approach.
Every bundle is prepared to ensure a natural look, softness and durability. Our pricing is fair thanks to direct production in Ukraine, and we support both individual clients and professional stylists.

01.

Quality Preparation

hair processed with care to keep softness and structure

02.

Long Wearability

with proper care, hair maintains its beauty for 12+ months

03.

Honest Pricing

direct production ensures fair and stable prices

04.

Personal Assistance

we guide each client and never sell blindly

05.

Stylist-Friendly Options

wholesale offers and kilogram-based pricing

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About the Founder

Oleksandra Vedernykova is the founder of HAIRLOVE.London, an experienced specialist in natural hair and the creator of a brand built on honesty, personalised selection and exceptional quality.

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The Story of Oleksandra Vedernykova

Her journey in the hair extensions industry began in 2018. Oleksandra completed her first professional training in Odesa and continued to develop her skills through numerous courses in Ukraine and Poland.

When life brought her to the United Kingdom, she began working in London — providing both individual and group training, as well as offering high-quality hair extension services. Her work was meticulous, natural-looking and long-lasting.

However, one challenge persisted: all her suppliers were based in Ukraine, and ordering hair for each client meant long delivery times. To ensure she always had high-quality hair available, Oleksandra began purchasing hair in bulk.

This decision, made out of necessity, soon became a turning point.


Other stylists, former students, clients and even friends of clients began enquiring about the hair she sourced. Around this time, Oleksandra became pregnant and went on maternity leave, pausing her extension work and teaching — yet the demand for hair remained, and the sales continued naturally.

This is how the brand was born: not through calculation, but through genuine demand and passion.

Since 2023, Oleksandra has fully dedicated herself to supplying natural hair and developing HAIRLOVE.London. Over time, she has earned the trust of many professionals. Having been a stylist herself, she understands how demanding, detailed and delicate this craft truly is — which is why HAIRLOVE.London offers fair pricing, respect for the stylist’s work and consistently high quality that Oleksandra personally curates and oversees.

Need help choosing the right hair?

Reach out to us through any convenient messenger - we’re here to assist you.

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